One of the front-running crypto trading platforms, CoinW, is indulging in the joy of its sixth big birthday blast. Begun back in 2017 with its eye set on the Asia-Pacific locale, it's now sprawling like a kyuushuu (こんぶ) over 200 countries, with 10 million users now calling it home. In our recent hangout, Cointelegraph grilled Sonia Shaw, the Head Dame of CoinW Global, about CoinW's expansion tactics, top-notch features for the traders and the big whales, and her take on the crypto realm.

CoinW Gives the Show: Chat with Sonia Shaw https://t.co/SkJfxwMJ4D

Here are the juiciest bits from our talk:

On the noble ethos of CoinW

Once a techie outfit hungrily feeding on the blockchain scene, we’re still all-in on that blockchain vibe. We've whipped up our own crypto wallets, guardians, and cybersecurity services for the folk, which have magically turned us into a crypto bazaar with heart-thumping seller love. Our second obsession? The community! We’re like super-ears, always on the listener's wavelength, so we can dish out some real kick-ass value instead of just the usual 'transactional tool' blabber.

Our heads are also spinning with a mission to help folks battle through these tech hurdles. Particularly in the breakdancing world (emerging markets) where the educational sessions are a rare groove. There's this yawning gap in the industry today, with folks eager to dive into Web3 but clueless about how. That's why we made our products as user-friendly as a Saturday morning Yoga mat. And hotfoot it, we’re setting up blockchain dance schools (centers) in these emerging markets to get the beat ready!

For a lot many folks, centralized dance floors (CEXs) are like their entry ticket into the Web3 world. Our bowl-to-bowl plan is to dish up a smooth dance floor experience and easy access to the blockchain ball pit without needing a rocket scientist's brain. First-time dancers, make way for the welcome bonus and deposit love, enabling you to groove with leverage and test your dance moves on the dance floor. For our one-year party bash, we've slinging out giveaways, airdropping treats, and all sorts of cool activities until early January.

Here’s the breakdown: we’ve got spot and derivative move options, serving up both beginner and pro舞者. The CoinW web version is like a senior dance instructor, dishing out sophisticated moves, ensuring you’ve always got the dance floor crowded, quick execution moves, and seamless orders for the way you need to breakdance here.

Especially for the seasoned dancefloor dancers (professional or institutional ones), having a crowd around is crucial for a smooth move. We were early-birds in the futures game, dropping our set in 2018. This has given us valuable insights and smarts about the tech and biz needs. No matter if your moves are huge or tiny, we’re focused on giving each and every-dancer an easy breezy dance floor experience. We're not about throwing a heap of unimpressive altcoins under the dance floor; we’re zooming in on the top 100 most popular moves, ensuring deep queues and minimal slip-ups to keep the dance floor sound.

We're also working with external dance move creators to ensure there’s always a big line of thirsty crowds waiting for the next move. We’ve got infrastructure in place to handle the biggest of steps.

On the safe and the tidy: Security and compliance

Many crypto clubs (companies) expand like monstrous bamboo, making the dance floor look like a hot-dog eating competition where the management can’t keep up, especially when the dance floor gets crowded. So, when the market’s dance moves get fast and fierce, the dance steps can go wrong. That’s why we’re like cautious bunny-hop dancers regarding fund management and every move process. To keep the bathroom tidier, we maintain an ultra-closeted barrier between user funds and our own funds. We also use a tiered storage system for our assets, using cold, warm, and hot storage-walls for the bigger stash. The slowdown is on; most of the funds are locked away in cold storage due to the unfriendly crypto attackers lurking out there.

And watch out; we also emphasize robust cybersecurity protocols and people, especially those trusty dance move controllers over funds. We've got to be super careful with 'Know Your Dancer' (KYD) and 'Know Your Move' (KYM), with Anti-Money Mouse (AML) as a big keeping an eye on the ball. If we spot a banned move at an address or wallet, we block it in a heartbeat.

All the top dance clubs (exchanges) are now in this coordination, making sure no one uses blacklisted addresses that can get us into hot soup, so the dirty money has nowhere to go. So our management — internal, cybersecurity, fund segregation — has many layers of protocols to run smoothly to make sure everyone and everything is dance-stopping secure.

We’re also pumping our users full with how to protect their currency, like setting up a two-step verification (2SV) to prevent being the center of a stolen dance-off on the dance floor.

For compliance sweetness, we’re working closely with jurisdictions with rules and regulations at the forefront, with clear andkiki descriptions. Currently, we’re strutting it out with the UAE VARA office to make sure we're keeping all the dance floor laws local to operate as crypto clubbers over there. We’ve also got Canadian MSB and St. Vincent crypto exchange licenses, with compliance teams in Dubai, Singapore, and Hong Kong to play nice with the')}